New Match Type Behavior, Ad Rotation Settings, & Labels Well if you haven’t figured it out by now, Google likes to change things up… all the time. In the second half of April alone,...
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Online Marketing News & Tips
May
10
2012
Apr
20
2012
It’s been rumored since SXSW this past March that Google will be cracking down on sites guilty of “over optimization”. Over optimization generally means things like keyword stuffing title tags, keeping multiple webpages...
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Mar
6
2012
Negative keywords and their corresponding match types in Google Adwords are nothing new. But even after adding countless negative kw’s in countless ad groups/campaigns/accounts… sometimes I still have to pause, reach out to those...
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Feb
22
2012
Not too long ago we posted an article explaining how to set up sitelinks in Google Adwords. Well last week Google announced the roll out of Enhanced Sitelinks. This has lots of PPC managers...
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Feb
13
2012
About a year ago Google rocked the SEO world when they unleashed “Panda,” the new and improved algorithm designed to clean up the virtual streets of the internet. Last month Google updated Panda with...
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