Clear Peach Marketing Blog

Pay Per Click Management & SEO

Month: October, 2009

Professional Real Estate Advertising & Marketing Services

Clear Peach Marketing also specializes in real estate advertising and marketing services for real estate agents and financial representatives. We can help your brand go global or help you dominate your local area with real estate marketing techniques bound to give your company ultimate awareness. We provide on and offline advertising services for real estate related websites including;

ONLINE

  • Website & Blog Design & Development
  • Logo & Brand Design
  • Banner Advertising
  • Social Media Optimization & Networking
  • Press Releasing
  • Analytics & Visitor Tracking
  • Link Building & Site Recognition
  • Lead Generation
  • Local Business Listings

OFFLINE

  • Newspaper Advertising & Placement
  • Radio Ad Creation & Placement
  • TV Commercial Spotting
  • Car Navigation System Placement
  • Yellow Page Discounting
  • Call Tracking & Telemarketing
  • Local Magazine Placement
  • Event Sponsoring

This is a just a list of services we’ve performed in the past and that we’re successful at. Expect this list to grow as we take on new clients and try new ideas. We are open to providing any service you may need or can even imagine! Our real estate clients love our services. Here are some testimonials proving our real estate agent marketing skills.

“I heeded Clear Peach SEM’s advice on changes I needed to make to my web site. Within months I was getting calls from people who have found me on the internet. I recommend them to any real estate agent around.”

“I cannot begin to adequately express how much ClearPeachMarketing.com has done for me. Let’s just say I needed to hire assistance to help me take on my new clients.”

“Despite the changes in the real estate economy I was still able to reach the searchers that are still looking. Surprisingly, there are still people looking.”

“Traffic to my site increased 10 fold. Phones calls are increasing and my monthly newsletter subscriber list is the largest it’s ever been.”

“Clear Peach, I just wanted to let you guys know that in the past, my company was nowhere close to being a success. Even though we know what we are doing and are good at we do, we just couldn’t get people to notice us. Now I just watch leads roll in and answer the phones. Thanks for the customers and all the help you provided.”

“All I wanted was for a way to brand my new name. I didn’t know hiring ClearPeachMarketing.com could actually jumpstart my business with leads that give me a very promising future.”

“I wasn’t surprised with how great you performed your services because of who recommended you to me. But I was very pleased with your communication, the way you explained things and how you guys were able to meet our demanding deadlines.”

“If I could only recommend one marketing company to help a business get more business, it’d be you guys for sure.”

“This is what I needed. An ad agency that specializes in real estate marketing. Not to mention, I’m extremely satisfied with your advertising services.”

“I’m impressed”

“First the bus ad, then the top of Google, now banners on every Florida and real estate related site. What more can I ask for?”

“I just wanted to write you to let you know how impressed I have been with your marketing services. While signed with ClearPeachMarketing.com I’ve experienced a consistent, and productive conversion ratio in regards to potential clients finding my website. You guys know the real estate industry! THANK YOU!!

“I’ve tried other companies before and I must admit nobody knows how to get your name out there like you ClearPeachMarketing.com. You delivered real visitors that resulted in real profits. Take it from me, the results are real. Thanks for everything!”

Google Local Business Submission Optimization

Now that your business is submitted to all the local business directories online, it is imperative that you understand that your business is just another business according to these directories. But that is not true, right? Your business is unique and offers something better than the other businesses in your area. But how do you prove to these local business directories that your listing deserves top placement over all the other businesses in your city? Besides being the most relevant term to the keyword typed in, you’re going to have to prove to them that you are the ‘best’.

Below are a few things you can do to increase your local business presence online.

For Google Maps

  • Upload as many photos possible. i.e. logos, workers, building, snapshots of website, clipart, etc.
  • Get as many people that you know to review your local business listing & to give you 5 stars (4 Minimum)
  • Include Hours, even if it’s 24 hours
  • Include a year established – match either public record or copyright on website.
  • Create a Coupon, even if it’s just a free over the phone consultation
  • Ensure that your #1 phrase is in your Title (co. name), Description, Additional Service & Category (Even if Creating a New One) (Already Completed)

Google Local

Google Local Busisness Submission

  • [INTERNAL] Create a KML file for Google Maps
  • [ONPAGE] Try to get targeted keyword phrase bolded right above, next to or as the title of company above address and/or phone number on website matching Google Maps. (Ideally, copy Company title & address listed on Google Maps and paste onto website). In footer of every page is idea, but contact page is sufficient.
  • Get listed in local city specific directories. Ex. Sandiegowebdesigndirectory.com for a S.D. web designer
  • [INTERNAL] Domain registrant should match address in Google Maps. Matching address should be seen here: http://whois.domaintools.com
  • Whenever you do a press release, make sure matching address is listed

Other Local Business Directories

Here are more suggestions not applying to Google Maps but could have an indirect influence on your Google Maps and Google Organic rankings.

  • Make sure listings in Yellowbot, CitySearch, InsiderPages, Yahoo, Google & Merchant Circle all have matching listings. (Already completed)
  • Try to get 5 star positive reviews in the 6 local business directories above.
  • Utilize Merchant Circle’s free tools; create a coupon and write a blog post in your merchant Circle business profile about your coupon.
  • Embed a Google Map in your Merchant Circle blog and blog about it and its location.
  • Embed a map from one of the top 7 directories (listed above) onto your website.
  • Make connections/friends, write reviews, get reviewed and add pictures to your Merchant Circle Profile.

Local Search Conclusion

The concept is easy to understand;

  • Help Google Maps verify your listing by finding other reputable websites online mentioning the business.
  • The more positive reviews (votes) you obtain, the better it is for your rankings and listing reputation.
  • The more backlinks & citations from websites with your target city in the domain/URL tends to help improve Google Maps rankings.

Never stop seeking positive reviews and always aim to mention your address and/or phone number when mentioning your company name (if possible & if relevant to the situation).