For elaboration on these ideas check out the full article on SEOmoz. The article is full of good information.
Google Hotpot has been recently introduced as a new user review component to Google Places. It will be interesting to see if Hotpot gains momentum and evolves into a social community similar to that of Yelp. At the least, it should better organize user reviews that are directly submitted to Google Places.
Here’s what the interior pages from Hotpot look life after performing a search for keyword “restaurants”:
Facebook has grown into the most powerful social network with over 500 million users who each spend, on average, almost an hour on site every day. In regards to social media sharing, Facebook leads the pack by a wide margin over email and Twitter.
