Clear Peach Marketing Blog

Pay Per Click Management & SEO

Tag: Marketing

Tips to Boost E-Commerce Checkout Rates

Increasing your website’s shopping cart conversion rate can have a big impact for your bottom line. For many e-retailers a few simple tweaks to the checkout process can dramatically reduce shopping cart abandonment. It’s challenging enough to get a qualified shopper to your website; the last thing you want to do is lose the customer at checkout because your process is either too long, distracting, inquisitive, or all of the above.

Items to consider when optimizing your checkout conversion rate:

No Passwords – Don’t force your customer to create a username and password. Wait to market to them after they are an actual customer. There’s nothing more annoying as shopper than having to create login credentials you won’t need again.

Provide Guidance – Let the visitor know how many more steps there are specifically what they need to do next to complete the transaction. Bread crumb navigation can help, but showing “step 1 of 3″ is most helpful.

ecommerce checkout steps

Coupon Codes – The field to input the code should be easy to find. The discount to be displayed should be shown before any credit card information is required. Knowing 100% that your coupon is being applied to your purchase gives confidence.

promo code input

Credibility & Security – A good checkout process identifies itself as safe and secure. Display credibility icons like the BBB and McAfee Secure Website so people trust that you are not a scam and their credit card or identity won’t get stolen.

security badges - credibility icons

Shipping Options – Make it easy to configure shipping costs. Include functionality to dynamically calculate weight and pricing for the customer’s destination. Free Shipping is a great incentive offer which will undoubtedly lift conversion. If you’ve determined your business can afford to offer it after a thorough analysis then do so.

No Comments by Brad on December 17, 2009
filed in Business, Search Engine Marketing, Website Design
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Just How Big and Busy is the Internet?

If you’ve ever wondered how big the Internet really is then this should help put things in perspective. Pretty incredible that more emails are sent out in a single day than letters sent by the US Post Office in a whole entire year. You’re also currently reading one in a whopping 900,000 blog posts that were published today.

A Day in the Internet
Created by Online Education

No Comments by Brad on December 12, 2009
filed in Search Engine Marketing, Search Engine Optimization
tagged , , , ,

Hundreds of Millions of Searches Each Day

There are roughly 200 million searches conducted each day on Google search engine alone, other search engine such as Yahoo MSN, etc account for an additional 200 million searches. That’s 400 million searches each day on the internet. The majority of traffic that these searches bring comes from consumers looking to purchase goods, supplies and services and 75% of these consumers have an intention to purchase.

Looking at these stats makes it all the more apparent that as an online provider of goods or services you must aim to reach the top of these search engines in order to generate traffic and in turn generate profit. Having a successful Search Engine Optimization campaign is vital to your origination.

No Comments by Brad on November 11, 2009
filed in Search Engine Marketing
tagged , ,

Professional Real Estate Advertising & Marketing Services

Clear Peach Marketing also specializes in real estate advertising and marketing services for real estate agents and financial representatives. We can help your brand go global or help you dominate your local area with real estate marketing techniques bound to give your company ultimate awareness. We provide on and offline advertising services for real estate related websites including;

ONLINE

  • Website & Blog Design & Development
  • Logo & Brand Design
  • Banner Advertising
  • Social Media Optimization & Networking
  • Press Releasing
  • Analytics & Visitor Tracking
  • Link Building & Site Recognition
  • Lead Generation
  • Local Business Listings

OFFLINE

  • Newspaper Advertising & Placement
  • Radio Ad Creation & Placement
  • TV Commercial Spotting
  • Car Navigation System Placement
  • Yellow Page Discounting
  • Call Tracking & Telemarketing
  • Local Magazine Placement
  • Event Sponsoring

This is a just a list of services we’ve performed in the past and that we’re successful at. Expect this list to grow as we take on new clients and try new ideas. We are open to providing any service you may need or can even imagine! Our real estate clients love our services. Here are some testimonials proving our real estate agent marketing skills.

“I heeded Clear Peach SEM’s advice on changes I needed to make to my web site. Within months I was getting calls from people who have found me on the internet. I recommend them to any real estate agent around.”

“I cannot begin to adequately express how much ClearPeachMarketing.com has done for me. Let’s just say I needed to hire assistance to help me take on my new clients.”

“Despite the changes in the real estate economy I was still able to reach the searchers that are still looking. Surprisingly, there are still people looking.”

“Traffic to my site increased 10 fold. Phones calls are increasing and my monthly newsletter subscriber list is the largest it’s ever been.”

“Clear Peach, I just wanted to let you guys know that in the past, my company was nowhere close to being a success. Even though we know what we are doing and are good at we do, we just couldn’t get people to notice us. Now I just watch leads roll in and answer the phones. Thanks for the customers and all the help you provided.”

“All I wanted was for a way to brand my new name. I didn’t know hiring ClearPeachMarketing.com could actually jumpstart my business with leads that give me a very promising future.”

“I wasn’t surprised with how great you performed your services because of who recommended you to me. But I was very pleased with your communication, the way you explained things and how you guys were able to meet our demanding deadlines.”

“If I could only recommend one marketing company to help a business get more business, it’d be you guys for sure.”

“This is what I needed. An ad agency that specializes in real estate marketing. Not to mention, I’m extremely satisfied with your advertising services.”

“I’m impressed”

“First the bus ad, then the top of Google, now banners on every Florida and real estate related site. What more can I ask for?”

“I just wanted to write you to let you know how impressed I have been with your marketing services. While signed with ClearPeachMarketing.com I’ve experienced a consistent, and productive conversion ratio in regards to potential clients finding my website. You guys know the real estate industry! THANK YOU!!

“I’ve tried other companies before and I must admit nobody knows how to get your name out there like you ClearPeachMarketing.com. You delivered real visitors that resulted in real profits. Take it from me, the results are real. Thanks for everything!”

No Comments by James on October 12, 2009
filed in Real Estate Marketing
tagged , ,